Manager, Go-To-Market (GTM)

Manager, Go-To-Market (GTM) – Taiwan

Location:
Taipei, Taiwan (Remote)

Contract:
12 Months (Possible Extension)

Experience:
4+ Years

About the Role

Are you passionate about anime, digital entertainment, and understanding what drives business growth?

We are looking for a
Manager, Go-To-Market (GTM)
to support growth initiatives in Taiwan's competitive anime and streaming entertainment market.

In this hands-on role, you'll combine market intelligence, business analytics, and GTM strategy to identify growth opportunities, improve subscriber conversion and retention, and provide insights that shape local market decisions.

You'll collaborate with regional teams across Marketing, Product, Content, Partnerships, and Localization.

What You'll Do

• Analyze Taiwan's streaming and entertainment landscape, including competitors, consumer trends, pricing, and promotional strategies.
• Track key business metrics such as subscriber growth, acquisition, conversion, churn, and retention.
• Interpret performance data, identify trends, and turn findings into actionable business recommendations.
• Evaluate market opportunities and recommend effective GTM strategies, promotional offers, and potential partnerships.
• Provide local market insights to support marketing campaigns, content priorities, and subscriber engagement initiatives.
• Prepare performance reports, market trackers, and presentations for regional stakeholders.

What We're Looking For

• 4+ years of experience in GTM, business analysis, growth strategy, commercial planning, or a related field.
• Background in streaming, anime, gaming, entertainment, telecommunications, publishing, or consumer technology.
• Strong analytical skills and advanced proficiency in Excel or Google Sheets.
• Understanding of subscription business metrics, including acquisition, conversion, churn, and retention.
• Familiarity with Tableau, Power BI, or Looker is a plus.
• Business-level English communication skills and native-level Traditional Chinese writing and editing abilities.
• Strong presentation, problem-solving, and stakeholder management skills.

Interested?

If you enjoy combining data, market insights, and business strategy to drive growth in the digital entertainment industry, we'd love to hear from you!

Apply now or send us a message to learn more!