Are you passionate about market expansion, customer acquisition and turning strategy into measurable growth? Routag is looking for a GTM Associate to join our growth team and support the go-to-market execution for Routag’s last-mile delivery services.
RESPONSIBILITIES
- Execute go-to-market plans for new and existing Routag services, locations, and customer segments.
- Find, qualify and onboard SMEs, merchants and agency partners onto the Routag platform.
- Plan and run field activations, merchant outreach and on-ground campaigns.
- Track leads, conversions, and activation data, and report on campaign performance.
- Gather customer and market feedback to sharpen positioning, pricing and messaging.
- Work with the Marketing, Product and Operations teams to keep launches and customer experience in step.
- Prepare sales materials, pitch decks and onboarding guides for prospects.
REQUIREMENTS
- 1- 3 years of experience in growth, business development, sales, or go-to-market roles.
- Strong understanding of customer acquisition & SME/merchant onboarding.
- Experience running field activations or B2B outreach campaigns.
- Comfortable working with data, CRMs and spreadsheets to track performance.
- Excellent communication, negotiation and relationship-building skills.
- Self-driven, organized and able to deliver results within set timelines.
ADDITIONAL ADVANTAGE
- Experience in logistics, delivery, e-commerce, or fintech.
- An existing network of SMEs or merchants in Lagos.
- Familiarity with tools such as ClickUp, G-suite or Notion.
JOB DETAILS
- Location: Lekki, Lagos
- Work Mode: Hybrid
READY TO JOIN US?
Interested candidates should send their CV to
*hr@vastracktech.com.ng.*
Email Subject:
GTM Associate Application
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